What is enjoyment and what can contemporary critical theory tell us about it? In Enjoying It: Candy Crush and Capitalism (Zero Books, 2015), Alfie...

What is enjoyment and what can contemporary critical theory tell us about it? In Enjoying It: Candy Crush and Capitalism (Zero Books, 2015), Alfie Bown, a lecturer at Hang Seng Management College and co-editor of Everyday Analysis and the Hong Kong Review of Books, talks through the political potential of new forms of enjoyment. Using Candy Crush Saga, Football Manager, Gangnam Style, Game of Thrones, and the act of reading critical theory itself, the book argues we need to take enjoyment seriously. Enjoyment is understood in relation to work and capitalism, unpacking ideas of productive and unproductive enjoyment and how they might serve or subvert power and control in modern life. The book will be of interest to scholars across philosophy, literary studies, and the social sciences, alongside anyone with a smart phone, tablet or love of the television box set!


Dave OBrien is the host of New Books In Critical Theory and is a Senior Lecturer in Cultural Policy at the Institute for Cultural and Creative Entrepreneurship, Goldsmiths College, University of London. His research covers a range of areas between sociology and political science, including work on the British Civil Service, British Cultural Policy, cultural labour, and urban regeneration. His most recent books are Cultural Policy: Management, Value and Modernity in the Creative Industries and After Urban Regeneration (edited with Dr Peter Matthews). He tweets@Drdaveobrien