Economics of Global Business

I spoke with Professor Rodrigo Zeidan of New York University, Shanghai. He has just published Economics of Global Business (MIT Press, 2018), a great book with innovative real-world macroeconomic analyses of timely policy issues, with case studies and examples from more than fifty countries. The book is particularly suitable for use as an introduction to macroeconomics for business students. If you are looking for something accessible that covers also the most contemporary topics (inequality, climate change, migration, sustainability, austerity, financial crisis…), go and buy it. It is a beautiful book written having in mind students with no previous education in economics. It is original in its style, in the selection of themes and in the approach to policy making. The book is divided into two parts and 15 chapters. The preface starts with an amazing personal story of his infancy. After presenting analytical foundations, modeling tools, and theoretical perspectives, Economics of Global Business goes a step further than most other texts, with a practical look at the local and multinational tradeoffs facing economic policymakers in more than fifty countries. Topics range from income equality and the financial crisis to GDP, inflation and unemployment, and, notably, one of the first macroeconomic examinations of climate change. Written by a globetrotting economist who teaches and consults on three continents, Economics of Global Business aims not for definitive answers but rather to provide a better understanding of the context-dependent rationales, constraints, and consequences of economic policy decisions. The book covers long-run and short-run growth (with examples from the United States, China, the European Union, South Korea, Japan, Latin America, Africa, Australia, and Vietnam); financial crises and central banks; monetary and fiscal policies; government budgets; currency regimes; climate change and macroeconomics; income inequality; and globalization. All chapters rely on recent and historical examples of economic policy in action. Rodrigo Zeidan is an Associate Professor of Practice of Business and Finance at New York University Shanghai and a Visiting Professor at Brazil's Fundação Dom Cabral and Copenhagen Business School. His more recent research focuses on Sustainable Finance, alongside issues in Corporate Finance and Development Economics. Alongside his article in Nature Sustainability, his research has been published in the Journal of Corporate Finance, Harvard Business Review, Journal of Business Ethics and Journal of Environmental Management, among others. Rodrigo has written extensively for media outlets, including the The New York Times, World Economic Forum, Bloomberg, Americas Quarterly and Financial Times. The interesting conversation I had with Rodrigo is a demonstration of his passion and values as an economist. This is reflected in his textbook, and it is not very common in the field.

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Andrea Bernardi is Senior Lecturer in Employment and Organization Studies at Oxford Brookes University in the UK. He holds a doctorate in Organization Theory from the University of Milan, Bicocca. He has held teaching and research positions in Italy, China and the UK. Among his research interests are the use of history in management studies, the co-operative sector, and Chinese co-operatives. His latest project is looking at health care in rural China. He is the co-convener of the EAEPE’s permanent track on Critical Management Studies.