How Propaganda Works
Princeton University Press 2015
Propaganda names a familiar collection of phenomena, and examples of propaganda are easy to identify, especially when one examines the output of totalitarian states. In those cases, language and imagery are employed for the purpose of shaping mass opinion, forming group allegiances, constructing worldviews, and securing compliance. It is undeniable that propaganda is employed by liberal democratic states. But it is also undeniable that the use of propaganda is especially problematic in liberal democracies, as it looks incompatible with the democratic ideals of equality and autonomous self-government. It’s surprising, then, that the topic of propaganda has gone relatively unexplored in contemporary political philosophy.
In How Propaganda Works (Princeton University Press, 2015), Jason Stanley develops an original theory of propaganda according to which propaganda is the deployment of an ideal against itself. Along the way, Stanley distinguishes various kinds of propaganda and explores the connections between propaganda, ideology, stereotypes, and group identities. Stanley’s central thesis is that propaganda poses an epistemological problem for democracy, as propaganda is the vehicle by which false beliefs are disseminated and opportunities for knowledge are closed.