Quantifying the American Mind: George Gallup, and the Promise of Political Polling

Summary

Early pollsters thought they had the psychological tools to quantify American mind, thereby enabling a truly democratic polity that would be governed by a rational public opinion. Today, we malign the misinformed public and dismiss the deluge of frivolous polls. How did the rational public become the phantom public? We tell the story of George Gallup, his critics, and also examine alternatives to political polling.

This is episode three of Cited Podcast’s returning season, the Rationality Wars. This season tells stories of political and scholarly battles to define rationality and irrationality. For a full list of credits, and for the rest of the episodes, visit the series page.

Your Host

Gordon Katic

Gordon Katic is an award-winning radio producer and journalist with a background in health, science, and climate reporting. He is director of Cited Media Productions, which produced Cited Podcast and CRACKDOWN. Now, Gordon hosts Darts and Letters. When he’s not making podcasts, he’s working on a PhD at the University of Toronto focussed on theorizing a critical theory of science communication. Previously, he earned a Masters in Journalism from the University of British Columbia.

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