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Listen to this interview of Diomidis Spinellis, Professor of Software Engineering, Athens University of Economics and Business, and as well Professor of Software Analytics, Delft University of Technology. We talk a lot about audience — especially how to reach them.
Diomidis Spinellis: "They say that traveling enriches the mind. I think that the same applies to working outside your own narrow discipline. You get to know different ways of conceptualizing problems, of attacking them — you witness the value in other methods or entire other structures for building up knowledge — and also, you may learn to appreciate things you've come to look down upon because those things don't follow the conventions of your home discipline. All of this is enriching, and all of it improves the research."